Business Strategy and Finance

75: Stop Selling and Try This Instead

Steve Coughran Episode 75

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Creating a compelling offer is key to success in business. If your product or service solves your customers' biggest pain points, you don't need to hard-sell—it will sell itself. In this podcast, Steve shares the strategies he's used to grow businesses, including how to package your offer to be irresistible, the importance of conviction in what you're offering, and why solving your customers' core problems is your fiduciary responsibility. Whether you're just starting out or scaling a multi-million dollar company, these insights will help you achieve lasting growth and profitability.

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